32Red Penetrates Mobile Casino World
23rd January, 2008
Spin3, the leading providers of the mobile gambling solutions are working on finishing touches for the complete mobile casino offering for one of the leading online casino operators, 32Red.
This is a very big step for 32Red, as it means the online casino will be moving into the mobile gambling market, which is very different from the online market and has a better potential now, due to the numerous laws and restrictions online gambling market had to face up to during the past year.
32red Plc operates both poker and casino sites. Both received a huge number of various awards since they were launched. This is why this move into the mobile casino market is seen by many as a natural development. Nevertheless, it could as well be a desperate move in response to the legal changes in the market.
This is what Ed Ware, CEO of 32Red had to say about the news: "The deal with Spin3 and Microgaming means that we can extend our product base and enter a new and exciting field. This was an obvious move for us as we were already seeing demand from our users to play on the move. As such, we are keen to offer our players the flexibility of playing our trusted brand either online or on the go. 32Red’s brand is built on the quality of our games and security that users can trust - Spin3 and Microgaming were the best possible partners for this project as they match us on both scores."
Head of spin3, Matti Zinder said this: "32Red is a huge player in the UK gambling market and its move into mobile gambling is a big boost for the industry. With Spin3 it’s incredibly easy to add mobile gambling to your existing offering, adding an extra revenue stream and access to a new audience. We expect other gambling organisations to follow suit as they realize the profits to be made by moving into this space."
