Italian Football Club Do Deal With Online Bookie
28th January, 2009
Italian football team Juventus has made the announcement that BetClic, the online gaming operator, will become its official internet betting partner. Contracts of the deal have now been signed by BetClic.
Juventus is one of the most successful football teams in Italy and is considered to be one of the top teams in Europe. The Turin-based club stated that the agreement with Betclic is part of a strategy which aims to create valuable and significant international partnerships.
General Manager and CEO of Juventus, Jean-Claude Blanc, said, “We are very proud that an important international partner shared our commercial and marketing Strategy.”
Mr Blanc also stated that Juventus was sure that the partnership would help BetClic make their presence known in the Italian market, thereby strengthening their position on a European level.
The partnership comes at an important time for Betclic. They recently received permission from the Italian AAMS licensing authority to launch an Italian site that is set to go live in February.
By Rommon
