Jackpot Joy Has New Advertising Partner
24th July, 2009
Online bingo site, Jackpot joy, has announced that it will be teaming up with a new advertising agency to help boost the amount of player sign ups and to help retain those that already there with a new creative campaign, which we’ll definitely keep an eye out for!
The agency elected for the job is Campbell Lace Beta, who reportedly beat rivals Publicis at the pitch stage for the very lucrative deal. Campbell Lace Beta is a young agency which was launched at the beginning of the year by Gary Lace and Robert Campbell. The agency will be double celebrating this week after another account win with Thomas Cook at the beginning of the week.
Jackpot joy has been trading online for the past seven years and pays out around £75million to bingo players every year.
By Faye
