Lottery Games Go Mobile
18th September, 2009
Lottery and online gaming provider, New Media Lottery Services Inc. has signed a deal with Probability, a mobile phone gaming specialist to see its games available on mobile phones.
The new agreement will see Probability develop mobile versions of New Media Service’s instant win and slot games.
John Carson, CEO of New Media Lottery Services commented, “Instant tickets and other numbers-based lottery games are the most successful forms of lottery products. We have the creative and technical expertise to develop this valuable content and our partnership with Probability will now extend the reach of our services to mobile phone users.”
The agreement allows Probability to distribute the mobile games across its entire client base. With new media lottery services able to use all new mobile services in its own portfolio.
“New Media Lottery Services has an extensive catalogue of instant-win formats that have proven appeal in a number of markets and geographies,” said Charles Cohen, CEO of Probability. “This partnership will help us both by accelerating our own path to market in many areas and by extending New Media Lottery Services’ own service offering to its customers. While the promise of mobile is still unproven, I am convinced that relationships such as this will help deliver the world-class content that players need to see.”
If you’re a fan of lottery games check out the national lottery’s website and see if you could walk away a millionaire!
By Faye
