Online betting site to Sponsor F1 team
13th March, 2009
This seasons formula one season begins in a few weeks and online sports bookie Bwin are reportedly set to be the main sponsors for one of the driving teams.
F1 sponsorship deals provide companies with hug amounts of exposure and advertising, and Bwin will be featured on the new Brawn teams F1 cars. Vodafone currently sponsor Mercedes Mclaren and Shell have sponsored Ferrari for several years.
The 2009 season begins on the 29th March in Melbourne Australia with Lewis Hamilton looking to defend his title.
Brawn GP will replace the old Honda team with Brit Jenson Button and veteran Ruben Barrichello continuing as the drivers.
Bwin is based in Vienna, Austria, and is one of the Europe's largest online betting firms. This deal will dramatically increase the advertising and marketing coverage the site gets, with millions tuning in every week to watch F1 racing.
It has been reported that, Brawn GP’s Mercedes-powered BGP001 car be covered yellow and black Bwin.com branding.
